INTRODUCTION

KOAI was founded in 2020 by the OUSIA Group. Developed specifically for the Southeast Asian market, KOAI is a one-stop brand offering a full range of beauty and personal care products, makeup tools, and home care essentials.

KOAI’s formulation R&D and product design teams are based in Australia. Australia’s rich natural environment and unique ecosystems inspired the birth of KOAI.

The brand operates with a global supply chain, carefully selecting partners worldwide while upholding a strong commitment to natural ingredients, safety, and quality.

KOAI brand image

Scientific Research-Backed and Proven Effective

Every product is rigorously tested and validated by data to ensure its effectiveness. Meeting user needs is the minimum standard, exceeding user expectations is the goal KOAI always pursues. With a top-tier R&D team and an in-house international laboratory, we scientifically formulate a variety of natural ingredients to provide superior solutions for multiple aspects of daily life.

Creating Surprises Spreading Happiness

The most intriguing aspect of KOAI is its refusal to conform to the ordinary. Our products are brimming with fun and creativity, from exterior design to usage. We transform our products into fun-filled "playmates", bringing surprises and joy at every turn of use.

KOAI brand image
KOAI brand image

Australian Inspiration, Natural Care

The healthy lifestyle and eco-friendly philosophy of Australia gave birth to KOAI and shaped the brand's commitment to natural ingredients and quality. KOAI believes that the experience of life matters just as much as the quality of life. We are committed to delivering effective, delightful products that are naturally derived and safe for consumers.